In 2023, we successfully executed two social campaigns. In April, we displayed posters in the city center of Yerevan, and in November, we placed posters in subway stations across Berlin. Education remains our most powerful tool for instigating change.
"TUN TAREQ" (meaning "take them home" in Armenian) posters promoting the adoption of stray animals were displayed in the city center of Yerevan, Armenia, in April 2023.
"MY FUR DIDN'T KILL ANYONE" posters, advocating against fur production, were prominently featured in subway stations across Berlin in November 2023.
In every society, arts and culture hold significance. In our commitment to popularize Armenian culture and cinema while advocating for animal rights, we collaborated with Tamar Sarkissian and Akebi e.V. in Berlin to organize three major events featuring Armenian film screenings. These events served as platforms for collecting donations in support of our NGO.
To enhance our visibility and cultivate our organization's image, as well as to garner additional donations, we printed donation boxes and cotton bags.
You can locate our donation boxes at various cafes and public venues throughout Yerevan, Armenia. Additionally, you have the option to order our adorable handmade cotton bags, crafted in Armenia, adorned with beautiful logos.